When going to work means being part of a community

PerspectivesApril 28, 2026
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A warm and collaborative environment lets PropNex staff discover a sense of belonging and build their careers at their own pace.


When she walked into PropNex as a management trainee in 2004, Ms Josephine Chow was just a fresh university graduate. Fourteen years later, she is the chief operating officer of a mainboard-listed real estate agency with a market capitalisation exceeding $1 billion.

Pictured: Josephine Chow

Ms Amelia Nor joined the agency only two years ago as a social media content creator. Within weeks, she was contributing to high-impact digital campaigns.

Pictured: Amelia Nor

Joining the agency as her first job in 2013, Ms Sharon Loh today heads three departments in PropNex - internal control, associate performance & rewards, as well as revenue assurance.

Pictured: Sharon Loh

Three different journeys, one consistent thread: These three women describe PropNex less like an employer and more like a community they chose to be a part of. It is a sentiment echoed across the company's ranks so much that staff have even coined a name for themselves - PropNexians.

This sense of belonging is not accidental. With more than 14,000 realtors and staff, Singapore's largest real estate agency could easily have settled for a transactional relationship with its people.

Instead, PropNex has built its work culture around long-term investment in its people's careers and families, as well as the community - an approach that earned it a place among Singapore's 250 Best Employers, a list compiled by global research firm Statista in collaboration with The Straits Times.

For Ms Chow, who now oversees human resources, associate affairs, procurement, facilities and corporate strategy, the company's appeal has always been its patience. "PropNex focuses on long-term career building. It provides a stable platform where individuals can develop their skills, build meaningful relationships and grow sustainably over time."

She adds: "It's a place where you can truly progress and achieve your potential."

Despite being newer to the fold, Ms Amelia is no less enthusiastic about her work, pointing out that she was struck by how quickly she was given the opportunity to contribute to important campaigns. "The company really takes care of its people. The pace is exciting, and it's rewarding to see the impact of my work so quickly."

Ms Loh shares: "PropNex was my first job, and it's where I was given the opportunity to grow, take on new challenges and be trusted with leadership responsibilities early on. Today, I'm proud to be part of a company that truly invests in its people and believes in unlocking our full potential."

It is no wonder then that most of PropNex staff have worked there for at least five years.

Selling homes, building communities

Apart from nurturing individual careers, PropNex also rewards staff on a larger, organisation-wide level.

Staff enjoy a wide range of family-inclusive perks, including annual overseas trips to destinations such as Japan, South Korea and China, fully sponsored. For those who have been with the company for more than five years, their loved ones are also fully sponsored.

PropNex staff during an overseas staff retreat in Seoul, South Korea in November 2025

They also enjoy year-long access to Mandai Wildlife Reserve and Family Day activities held at PropNex's own Family Zone at Gardens by the Bay. This is on top of three additional days of festive leave of their choice, birthday leave, as well as flexible work-from-home arrangements.

Special Mid - Autumn celebrations, with custom lanterns for PropNex staff and salespersons at Gardens by the Bay

Interestingly, staff incentives sometimes overlap with the firm's outreach initiatives. Earlier in April, on PropNex Family Day, more than 2,000 staff and their loved ones took part in a treasure hunt and watched a bird show at Bird Paradise.

The event also benefited the company's other guests, which included children from the Care Corner Student Care Centres, and kick-started the company's partnership with Mandai as it launched the PropNex Sky Amphitheatre, which goes towards supporting wildlife conservation and animal care.

PropNex staff, together with her family at the recent PropNex Family Day at Mandai Bird Paradise

Mr Ismail Gafoor, PropNex's executive chairman highlighted: "At PropNex, we believe success is not just measured by performance, but by the impact we create together. By combining staff benefits with initiatives like PropNex Cares, we empower our people to give back while strengthening camaraderie beyond the workplace."

Pictured: Mr Ismail Gafoor, PropNex's Executive Chairman

PropNex Cares, the company's fundraising and outreach programme, empowers staff to give back to the community while building meaningful connections. To support this, staff are also granted additional leave days to participate in volunteer work.

From left, Chief Marketing Officer Kenny Tan and Chief Technology Officer Michael Koh at the the recent volunteering sessions at Care Corner Student Care Centre

Mr Kelvin Fong, PropNex's chief executive officer, who has been with the company for 24 years, says: "Beyond our scale and market leadership, PropNex is something more, a place where careers are nurtured, ambitions are realised, and legacies are built. At its core, PropNex is not just a company, but a community where people grow together over the long term."

Pictured: Mr Kelvin Fong, PropNex's Chief Executive Officer

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